I cannot agree more with Sheryl’s advice about a designer asking questions and how she takes the time to speak with her clients. This is why I encourage my prospective clients to take advantage of my free telephone consultation — it helps me “feel” what the person is looking for, who they are, the “culture” […]
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Looking at "Big Eyes"
Today, PrintMag’s Steve Heller writes about Tim Burton’s new film “Big Eyes,” which brings those long-hidden 1960s’ iconic portraits back into the light for a new generation. I was a kid but I remember those paintings, and both their proliferation, and the disdain with which many people viewed them (or maybe the latter was just my […]
More on Business Cards
Ah, business cards. I love ’em. If you ever gave me your business card I probably still have it. Business cards, even in this age of online connectivity and social networking, are still relevant. With a few clicks, people may forget your twitter ID, Pinterest name or web address. A business card is tangible. It […]
The Power of Words
Words matter. My entry into graphic design actually followed a career in marketing and public relations writing, so I can’t turn off the “words matter” credo. The two — graphic design and copy writing — work together. I can’t tell you how many times I’ve emailed back to publishers with suggestions for ad copy changes […]
Take Stock of Your Business Cards
OK, I’ll admit it. I’ll come clean. I’ll come right out and say it. I am a paper snob. I found this out about me back when I took over the printed newsletter of the UCLA International Institute years ago. Responsible for design, editing and publishing, I started from the ground up and immediately set up an appointment […]
Small Business Tip: GoogleVoice
I’m starting a new category here on the blog — business tips. I find I am so often sharing apps, ideas, websites and more with friends and colleagues, so why not blog them? So here’s my first… GoogleVoice. I started using GoogleVoice back when it was still under the name of its developers, GrandCentral, before Google bought […]